How CrossConcept Continuum Supports Marketing & Creative Firms

CrossConcept Continuum PSA was specifically built with the needs of Marketing and Creative Firms in mind. We designed our PSA solution to meet the needs of a growing marketing firm that manages multiple projects and resources at any one time.
There is no shortage of marketing firms in today's market. The advancements in processes are changing how clients budget for and spend their marketing resources. Precise real-time insights of these marketing projects are critical to making appropriate decisions that will help you maintain your competitiveness and demonstrate your service value in an increasingly competitive marketplace. Marketing firms that don't have a streamlined structure in place to monitor project profitability are often wasting substantial marketing resources and leaking revenue.
CrossConcept Continuum PSA provides the necessary features marketing firms need to maintain their competitiveness. Our innovative PSA solution allows your Marketing Firm to maximize profitability by seamlessly connecting your project and financial accounting, enabling you to manage all stages of your project from conception to completion and deliver on your promises.
CrossConcept Continuum PSA brings together your timesheets, expenses, sales pipeline, job budgets and forecasts, and resourcing. It gives you a real-time view of where your business is – and where to take it. Our customizable dashboards show you at a glance how all aspects of your business are progressing in real-time.
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